Asking for "more pop" is a common, well-meaning request, but it’s rarely helpful in guiding creatives toward an effective solution.

Is it the right time to do that hire an outside contractor for photos and video? Let's evaluate some scenarios

Video representation is important for businesses of all sizes and scopes as it enhances engagement and brand awareness.

If you are a non-profit organization that relies on donors to survive and thrive then you need to be seen and heard. You need to convey...

You may know you need content that reaches an audience that's interested in your products or services but if don't know what you need to...

It's easy enough for someone to say you they are a pro, but what really defines someone as a professional? Can you spot the difference...

Video is the best way to convey who you are to who needs to know what you offer. Video is a compelling medium that is able to tug at the...