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Out with the Old: Why Auditing and Refreshing Your Video & Photo Content is Key to Brand Success
Regularly auditing your content and collaborating with professionals ensures your online presence aligns with your brand's current goals.

Benjamin Eytalis
Jan 30, 20254 min read


Understanding Video "Scope Creep" and How to Avoid It
Understanding what causes scope creep and having a strategy to prevent it, means both clients and producers can focus more on creativity.

Benjamin Eytalis
Sep 13, 20244 min read


"Can You Add More Pop?": Decoding Elusive Feedback in Video Production
Asking for "more pop" is a common, well-meaning request, but it’s rarely helpful in guiding creatives toward an effective solution.

Benjamin Eytalis
Sep 12, 20244 min read


Is it time to consider hiring a video production company?
Is it the right time to do that hire an outside contractor for photos and video? Let's evaluate some scenarios

Benjamin Eytalis
Jan 11, 20243 min read


By The Numbers: How Online Video Can Help Your Business
Video representation is important for businesses of all sizes and scopes as it enhances engagement and brand awareness.

Benjamin Eytalis
Jun 27, 20232 min read


Understanding the Varied Pricing Models in Video Production
Understanding the Varied Pricing Models in Video Production when seeking a production company.

Benjamin Eytalis
Jun 21, 20234 min read


Five "To-Do's" to Keep Your Shoot On Schedule
"How much for for just an hour shoot?" Video professionals field this question often. The reality is, there's just not much we do that...

Benjamin Eytalis
Jan 18, 20235 min read


Are you ready to hire a full-time Content Creator?
I'm often asked,"hey, do you know anyone that works in your field that is looking for a job? We are hiring!" This is usually proposed to...

Benjamin Eytalis
Oct 24, 20224 min read


Your Non-Profit shouldn't be Non-Visible
If you are a non-profit organization that relies on donors to survive and thrive then you need to be seen and heard. You need to convey...

Benjamin Eytalis
Jul 18, 20223 min read


Have Camera - Will Travel
If it's important for you to be there, then it's important to get it right. Once you find a great video production pro, it can serve you...

Benjamin Eytalis
Apr 4, 20224 min read


You have something to say...but WHAT should you say?
You may know you need content that reaches an audience that's interested in your products or services but if don't know what you need to...

Benjamin Eytalis
Feb 24, 20223 min read
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