TikTok might soon be banned in the U.S. What can you do as a brand or a content creator to survive and thrive?

Asking for "more pop" is a common, well-meaning request, but it’s rarely helpful in guiding creatives toward an effective solution.

Is it the right time to do that hire an outside contractor for photos and video? Let's evaluate some scenarios

Video representation is important for businesses of all sizes and scopes as it enhances engagement and brand awareness.

Understanding the Varied Pricing Models in Video Production when seeking a production company.

I'm often asked,"hey, do you know anyone that works in your field that is looking for a job? We are hiring!" This is usually proposed to...

If it's important for you to be there, then it's important to get it right. Once you find a great video production pro, it can serve you...

You may know you need content that reaches an audience that's interested in your products or services but if don't know what you need to...

It's easy enough for someone to say you they are a pro, but what really defines someone as a professional? Can you spot the difference...

When starting a new business everyone tells you that you need a 'business plan'. Having one helps to identify your brand's mission and it...

Why YOU are important. Consumers connect to who you are as a brand as much as they do to what you are selling to them.